Between January 2020 and February 2026, Colombia imported US$ 488.5 million FOB in wine, with a declared trade volume close to 166 million units, according to SICEX data. The market is led by Chile, followed by Argentina, Spain, France, and Italy, and is mainly concentrated in bottled wines in containers of up to 2 liters.
This analysis presents the performance of the Colombian imported wine market, the main countries of origin, the most relevant subheadings, the largest importers, and the strategic opportunities for companies participating in the foreign trade of alcoholic beverages.
Key SICEX data: Colombia registered 23,640 customs operations associated with wine between 2020 and February 2026. The total imported FOB value was US$ 488.48 million and the declared trade volume reached 165.99 million.
Overview of the imported wine market in Colombia
The Colombian imported wine market shows a highly concentrated structure by country of origin, product type, and importer. According to SICEX figures for Colombian imports, between 2020 and February 2026 the country registered 23,640 customs operations associated with wine and related products under tariff heading 2204.
During this period, imports reached a total value of US$ 488.48 million FOB, with a declared trade volume of 165.99 million. This equates to an estimated average price of US$ 2.94 per declared commercial unit.
Source: SICEX V3, Colombia IMPO, headings 220410, 220421, 220422, 220429, and 220430. Period consulted: 2020-01-01 to 2026-02-28.
Main wine import figures in Colombia
| Indicator | Result |
|---|---|
| Imported FOB value | US$ 488.48 million |
| Declared commercial volume / quantity | 165.99 million |
| Customs records | 23,640 |
| Estimated average FOB price | US$ 2.94 |
| Leading country by value | Chile |
| Leading country by volume | Chile |
| Dominant subheading | 2204210000: wines in containers ≤ 2L |
From which countries does Colombia import wine?
Colombia imports wine mainly from Chile, Argentina, Spain, France, and Italy. These five origins concentrate nearly 94% of the imported FOB value during the analyzed period.
Ranking by FOB value
| Country of origin | Imported FOB value | Share |
|---|---|---|
| Chile | US$ 199.32 million | 40.8% |
| Argentina | US$ 85.35 million | 17.5% |
| Spain | US$ 78.55 million | 16.1% |
| France | US$ 48.98 million | 10.0% |
| Italy | US$ 47.03 million | 9.6% |
| Other countries | US$ 29.26 million | 6.0% |
Chile is the main supplier of imported wine in Colombia. Its leadership is explained by a combination of regional proximity, price competitiveness, brand recognition, and a strong presence in retail channels.
Wine imports by volume
By declared commercial volume, Chile has an even stronger share. It accounts for nearly half of the volume imported by Colombia during the analyzed period.
| Country of origin | Declared volume / quantity | Share |
|---|---|---|
| Chile | 82.65 million | 49.8% |
| Argentina | 26.38 million | 15.9% |
| Spain | 22.16 million | 13.4% |
| Italy | 14.97 million | 9.0% |
| France | 9.51 million | 5.7% |
| Other countries | 10.33 million | 6.2% |
The difference between value share and volume share shows a clear market segmentation. Chile dominates in volume, while France holds a stronger position in wines with a higher average price.
Average price of imported wine by country of origin
The average FOB price allows for the identification of positioning differences among supplying countries. France appears as the origin with the highest average price, while Chile leads the competitive volume category.
| Country of origin | Estimated average FOB price |
|---|---|
| France | US$ 5.15 |
| Spain | US$ 3.55 |
| Argentina | US$ 3.24 |
| Italy | US$ 3.14 |
| Other countries | US$ 2.83 |
| Chile | US$ 2.41 |
Market interpretation: Chile competes strongly in price and volume. France, Spain, and Italy allow for building portfolios with higher perceived value. Argentina occupies an attractive intermediate position for importers looking for a balance between price, regional origin, and differentiation.
What type of wine does Colombia import the most?
The most important subheading is 2204210000, corresponding to wines of fresh grapes in containers with a capacity of 2 liters or less. This category represents more than 80% of the imported market.
| Subheading | Description | FOB value | Share |
|---|---|---|---|
| 2204210000 | Wines of fresh grapes in containers ≤ 2L | US$ 399,90 million | 81.9% |
| 2204100000 | Sparkling wine of fresh grapes | US$ 78.56 million | 16.1% |
| 2204299000 | Other wines of fresh grapes | US$ 5.55 million | 1.1% |
| 2204229000 | Other wines | US$ 3.39 million | 0.7% |
| 2204300000 | Grape musts | US$ 0.81 million | 0.2% |
Traditional bottled wine is the heart of the Colombian market. However, sparkling wine also has a relevant share, with over US$ 78 million FOB imported during the period.
Main wine importers in Colombia
The Colombian imported wine market is concentrated among a few players. The top two importers account for more than 50% of the total FOB value.
| Importer | Imported FOB value | Share |
|---|---|---|
| DIST DE VINOS Y LICORES S.A. | US$ 130.78 million | 26.8% |
| KOBA COLOMBIA S.A.S. | US$ 116.11 million | 23.8% |
| GLOBAL WINE Y SPIRITS LTDA | US$ 40.42 million | 8.3% |
| MARPICO S.A. | US$ 32.92 million | 6.7% |
| ALMS ÉXITO S.A. | US$ 31.87 million | 6.5% |
| Other importers | US$ 136.40 million | 27.9% |
This concentration indicates that the retail channel, specialized distributors, and large commercial operators have a decisive weight in the dynamics of imported wine in Colombia.
Opportunities for wine importers in Colombia
SICEX data shows four main opportunities for companies in the sector.
High-turnover portfolios of Chilean origin
Chile leads in both value and volume. This makes it the key origin for competitive pricing strategies, entry-level brands, and presence in supermarkets.
Differentiation with European wines
France, Spain, and Italy have higher average prices and can strengthen premium strategies, horeca, specialized stores, and consumption experiences.
Growth in sparkling wines
Sparkling wine represents 16.1% of the imported value, a significant figure for seasonal campaigns, celebrations, youth consumption, and occasion channels.
Spaces for new niche players
Although the market is concentrated, opportunities exist for importers working on specialized proposals: organic, natural, boutique, low-alcohol, or alcohol-free wines, or those with an origin storytelling.
How to use SICEX to analyze wine imports in Colombia
SICEX allows shifting from a general market interpretation to a competitive and actionable reading. With foreign trade data, a company can identify who imports wine, from which country, under which tariff heading, with what frequency, and with what declared FOB values.
For the wine sector, SICEX helps answer questions such as:
- Which companies import wine in Colombia?
- Which are the main supplying countries for wine?
- Which subheadings concentrate the highest imported value?
- What is the average FOB price by country of origin?
- Which importers lead by value and volume?
- Where do opportunities exist for new suppliers or brands?
This type of analysis allows for making decisions based on real data: selecting suppliers, evaluating competition, defining prices, identifying channels, and building portfolios with higher commercial potential.
Analyze wine imports with SICEX
With SICEX you can consult foreign trade data, identify importers, compare countries of origin, and detect market opportunities for products like wine, alcoholic beverages, food, and consumer goods.
Use the data to sell better, import with more strategy, and stay ahead of the competition.
Conclusion
Wine imports in Colombia show a solid, concentrated market highly influenced by the origin of the product. Between 2020 and February 2026, the country imported US$ 488.5 million FOB in wine, with Chile as the absolute leader in volume and value.
For importers, the most competitive strategy consists of combining high-turnover wines, mainly from Chile and text-align, with premium references from Spain, France, and Italy. The key will be to build profitable portfolios, differentiate by channel, and use foreign trade data to identify opportunities before the competition does.
Frequently asked questions about wine imports in Colombia
How much wine does Colombia import?
Between January 2020 and February 2026, Colombia imported approximately US$ 488.5 million FOB in wine, with a declared trade volume close to 166 million.
Which is the main supplying country of wine for Colombia?
The main supplying country of wine for Colombia is Chile, with US$ 199.32 million FOB and a share of 40.8% in the imported value.
Which country sells more wine to Colombia by volume?
By volume, Chile also leads wine imports into Colombia, with 82.65 million in declared commercial quantity and a share close to 49.8%.
What type of wine does Colombia import the most?
Colombia mainly imports wines of fresh grapes in containers with a capacity of 2 liters or less, classified under subheading 2204210000.
Who are the main wine importers in Colombia?
The main wine importers in Colombia, by FOB value, are DIST DE VINOS Y LICORES S.A., KOBA COLOMBIA S.A.S., GLOBAL WINE Y SPIRITS LTDA, MARPICO S.A., and ALMS ÉXITO S.A..
What opportunities exist for importing wine to Colombia?
The main opportunities lie in high-turnover Chilean wines, premium European wines, sparkling wines, boutique proposals, organic wines, and specialized distribution strategies.